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The Founder's Frequency: Leveraging Podcasting To Scale Personal Brand and Authority
When I launched "Brain Box - The Leadership Podcast" in September 2021, I was at professional crossroads. I had successfully exited my previous startup and harbored a strong desire to move away from the technical volatility of the crypto markets. What began as a personal endeavor to document leadership insights has evolved into eighteen seasons of high-impact dialogue. Being voted ninth pan-India by Spotify in 2022 was a milestone, but the real metric of success lies in the 9

Kaushik & Arpita


YouTube Marketing Strategy 2026: Video SEO and Connected TV
Our YouTube data from this morning This is actual data from our YouTube channel this morning. Over the past week, the number of mobile users are 53.3% while those watching it on television are at 43.1%! So now would you change your content marketing strategy? The data is clear: YouTube is no longer just a mobile app for 'snackable' content. It has reclaimed the living room. Here are five logical reasons why ignoring YouTube in 2026 is a strategic error for brands and creator

Kaushik & Arpita


Loving Assertiveness | Podcast
In Episode 103 of Brain Box - The Leadership Podcast, I got to pick the brains of Omar Khan, executive coach & author of “Loving Assertiveness.” Having worked with leaders across 50 countries - from Fortune 500 boardrooms to post-conflict war zones - the conversation went places I didn’t expect. Timestamps: 00:43 - The real costs of war 01:25 - Boardrooms vs war zones 03:05 - Dominance as a mask for weakness 05:03 - Loving assertiveness as the "third way" 09:08 - Emotional X-

Kaushik & Arpita
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